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Archive for “Millennials” news
Campbell’s Soup Trying to Appeal to “Hipsters”
What do hipsters love? Eating food out of pouches! That was the conclusion Camden-based Campbell's soup came to after doing "anthropological" research on the much sought-after millenial generation.
The company dispatched executives to do fieldwork at “hipster hubs” where they met with younger consumers face-to-face...Campbell’s chefs even went on fact-finding missions at New York City’s hip food trucks for inspiration.
After hiding behind the hip bushes behind the hip food trucks feeding the hip people in hip New York City, they came up with this product: "A line of on-the-go microwavable soups called Go." Ahh! So hip!
In fairness, we millenials have definitely exhibited
The Best, Real World, Non-Celebrity Advice for College Grads
As a graduate of the class of 2007, I was sent out into the world blissfully ignorant that I was about to land in the middle of a recession. Euphoria quickly faded, and I found myself having to hustle in a way I didn’t anticipate. And even more now, college grads are starting off in the trenches.
Graduation speeches are loaded with feel-good sentiments that sometimes rely more on the pithy than the practical. Thinking about who I was six years ago, I wish that there were more speeches that deviated from the standard “you are the next generation of leaders” (something that I think Jon Lovett did a pretty good job of this year.) And while big-name schools get big-name celebrities to address “parents, friends, distinguished guests and graduates,” there’s no reason why the rest of us can’t add a few bullet points.
First Day on the Job, Kid? Step Right This Way for the Moonbounce and the Funnel Cake!
You can say what you like about the millennials who are now, with the resurgent economy, trickling into the workplace for their first “real” jobs. (And I do.) But they have this going for them: They are unfailingly, unflaggingly polite. They have such good manners, in fact, that I sometimes find myself stymied in dealing with them. If I send one a request—asking, say, for information for a photo caption—said millennial will email me back the requested information with a cheery smiley face emoticon at the end of the message (and not at all meant ironically). When I email back a brief “Thanks,” I get an equally cheery “You’re welcome!” or “No worries!!” or “My pleasure!!!,” which all seem like one more step in the email chain than is really necessary. For a generation that’s supposed to be savaging one another on Facebook, I find these kids exceedingly nice.
Still, I was taken aback to read this Wall Street Journal article about the steps companies these days are taking to be sure this new generation is happy in the new jobs they’re reporting for. If you’ve dropped a child off to college anytime within the past, oh, six or seven years, these steps will have a familiar ring. When our family rolled up to our youngest child’s dorm at his twee-as-all-hell liberal arts college a few years back, the road was lined with enrollees with signs and face paint and beads and matching t-shirts, all jumping up and down and screaming like bloody banshees to show him how welcome he was. That kicked off an entire week of games and rock-wall climbs and scavenger hunts and assemblies and residence-hall parties, all meant to ensure that he landed as gently as possible in his scary new $50,000-a-year Shangri-la.
Guess what’s trickled over into the workplace?
Millersville U. REALLY Doesn’t Want Governor to Speak at Graduation
Nooooo! Is Kai the Viral Internet Sensation Hitchhiker Really Wanted for Murder?
Today, officials in Union County said Kai, whose real name Caleb Lawrence McGillvary, is wanted in the bludgeoning death of a North Jersey attorney. He is considered armed and dangerous. According to police, he was last seen at a PATCO stop in Haddonfield.
Diplo, Carl June Make Fast Company’s “100 Most Creative” List
Fast Company released its "100 Most Creative in Business" list today, and Philly makes a pretty good showing. Clocking in at #11 is Penn professor and cancer researcher Dr. Carl June, who has experienced remarkable success treating Leukemia patients using a disabled form of HIV. At #28 is Diplo, the D.J. and founder of the Mad Decent record label, who attended Temple. Finally, Tina Wells clocks in at #48. The Camden County native heads up Philly-based Buzz Marketing, which taps into the pulse of the "Millenial" generation to figure out what's, well, buzzing. Nate Silver, for the record, was numero
Texts from Spring Fling: Behold Penn’s Drunkest Secrets
For three years now, Penn's gossip-ish blog Under the Button, has published drunken student texts sent during Spring Fling, and in the week immediately following it. Here are some of the best.
Something few of us have experienced, at least not in two languages.
The Bilingual Apologist:
(703): 看法 没事
(703): I’m sorry I drunk dialed you 13 times.
Something many of us have experienced
The Safari Autocorrector:
(631): Axtyally rhino I wanna kill him
And we can just speak for ourselves when it comes to this one:
The Third Base Coach:
(404): NO WAY OMG YHE DREAM US RESL. IM SO PROUD OF UOY. HIS FINGERS ARE IN YOU
Gay Marriage, Millennials, and Why Bill Kristol Is Dead Wrong
As a millennial, the thing I remember most from my childhood is Pokémon cards. Everyone had them, and in enormous supply. But that didn’t lessen the hype around the cards, with kids dedicating large sums of time, energy and cash to build that perfect deck. I even remember some kid got stabbed over a Charizard card when I was in elementary school. Few fads since have ever come close to equaling that level of fanaticism, but not for lack of trying to exploit my generation’s apparent susceptibility to groupthink.
Which Goosebumps Books Should Inspire the New Movie?
Last week, when I read that a Goosebumps movie was in the works, potentially under the direction of Rob Letterman, of Monsters vs. Aliens and Shark Tale, I practically wormholed through time, back to my third-grade math class.
Maybe others remember this. The pandemonium that ensued when a kid brought the newest Goosebumps book to school, fresh from Border’s. Teachers could be in the middle of multiplication tables, but when one of those glossy covers was pulled slyly from under a Lisa Frank binder, stops were pulled. Everyone swarmed the lucky new owner, begging for a spot on the “borrow-when-you're-done” list. I was the first to whip out How I Got My Shrunken Head. It is still the closest I have ever been to rock stardom.
These 14 Colleges Nabbed the Best 2013 Commencement Speakers
I smiled and clapped quietly to myself when Penn announced its 2013 commencement speaker a couple days ago: Vice President Joe Biden. Joe Biden! What a fish to net! Won a big election this year. Amassed enough celebrity to have his financials hacked with the likes of Ashton Kutcher and Paris Hilton. (Biden’s daughter will be graduating from Penn, so this is a totally two-bird sitch for him.) What other universities nailed the commencement speaker game? Here, the 14 most noteworthy college commencement speakers for 2013:


















